Tomorrowland Winter Rebrand | The island in the sun
Tomorrowland Winter currently relies heavily on photography to market the festival. I challenged myself to create a modernized brand identity using only graphics.
The festival is held in L'Alpe d'Huez, a French ski resort that is nicknamed "The Island in the Sun" due to its high-altitude environment that gets ~ 300 sunny days per year.
art direction, design, copy: lily mock
